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What to Expect from
the Design Process

Although every design project is unique, here is a general overview of my design and branding process. To maintain a high level of dedication and focus to all of my clients, I limit the number of clients I work with at a time. This way, I can give each project my undivided attention to ensure its success.

Getting Started

01. Getting Started

After submitting the contact form, we will discuss your project via email. I'll send you a detailed Project Proposal explaining what you can expect from your chosen design package. If the proposal suits you and you're happy to move forward, I'll send you a Client Agreement to sign. To get the project started, you will need to pay a 50% deposit before any work can commence.

Pre-Work Stage

02. Pre-Work Stage

Before the project starts, I will add you into my systems and send you a Design Questionnaire. Additionally, I will ask you to create a Pinterest board filled with visual inspiration. This will give me a better understanding of your style and allow me to determine the best design approach for your project.

The Design Process

03. Design Process

After establishing your design style, I'll create and present a round of concepts to you. Together we will refine your design through a couple of revision rounds until we've locked down the final design.

Project Finalisation

04. Project Finalisation

I will send you some Final Design Proofs for your approval and then finalise the design files, including creating print-ready versions of your designs if necessary. After receiving your final payment, I will upload your files to a shared folder for you to access and use at your desire.

Frequently Asked Questions

  • All of my package options come with four convenient payment plan options. You’ll receive a questionnaire to choose the best plan for your needs and budget. A 50% deposit is required to be paid by you, before the project start date, including a non-refundable 20% deposit. The remaining balance is due upon project completion before I send you your final files.

  • Yes, I offer seperate packages for logo design, website design and branding stationery. Additionally, I offer tailor-made packages that are perfectly suitable for your business needs.

    If you need help with print or digital design projects of a smaller scale, check out my A La Carte Services Menu. For more details about all of my packages and pricing, please click here.

  • Each project is unique, and I am committed to delivering the best possible result for you in a reasonable timeframe. Please keep in mind that the timeline may vary based on the number of revisions required to ensure a quality outcome. After discussing your project in detail, I can provide you with a timeline estimate.

  • This can be arranged, but extra revisions or concepts will cost more and may delay the project. The additional cost will be based on the amount of work involved and will be added to the final invoice, which you must pay before the final files are delivered.red.

  • No, I can provide flexible payment options to suit your needs and offer an hourly rate and payment on a retainer basis. For more information on my retainer services, please click here. If you would prefer to pay an hourly rate, mention this when filling out my contact form, and we can discuss my rates and availability.

  • All communication with Crystal Potter Design Studio is efficiently managed through email and Asana, a user-friendly project management tool that keeps track of every aspect of the project. This ensures a streamlined and organised process for all parties involved.

    I am happy to discuss your design needs and answer any questions you may have about your project or working together before we get started.

    If you need extra reassurance before booking, I offer a complimentary 15-minute consultation call. Don't hesitate to contact me to arrange and I will provide a link to book your appointment. It is important to note that appointment availability is often limited.

Are you ready to move forward?

To start working on your project, get in touch by filling out my contact form. We’ll chat about the project and design requirements, and then I’ll send you a proposal with any customisations and extras. Once you approve the proposal, you’ll receive a client agreement to sign and pay a 20% non-refundable deposit to secure your spot in my schedule. I’ll then add you to Asana so you can get started on the pre-work stage.